Nestled in the untouched beauty of Tasmania, the story of Lawrenny Estate Distillery was waiting to be told. We recognised the essence of the place – a blend of exquisite spirits, natural beauty, and the transformative power of strategic partnerships. The insight lay in harnessing the authenticity of Lawrenny's surroundings to visually convey the narrative of the American Express Qantas Business Rewards Card program.
My role: Designer, Art Director, Animator